This book is about getting rich by becoming far better at the selling process that your competitors. What it is NOT is the kind of warmed-over, cliché-ridden advice you find replicated in a jillion other books on selling. Dan Kennedy would never have it that way.
He offers a set of No B.S. strategies for overcoming obstacles to success, many of them self-imposed. Provocative, sarcastic, and irreverent, the book reads like the seminars Kennedy conducts around the world – events that cause a stampede to the back of the hall for his materials after he finishes his presentation.
Learn:
- Dan’s 13 Eternal Truths About Selling
- The Surprising reasons you should “position” instead of prospect for sales
- How to structure a sale in six simple steps
- The secrets to becoming a true master at the art of persuasion
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