The ‘Ultimate NO B.S. Referral Machine’ by Dan Kennedy is a comprehensive course that focuses on helping businesses nurture a powerful referral system. The course covers the fundamentals of creating, managing and enhancing the referral machine in a step-by-step method. It provides highly actionable strategies and tactics, including keys to customer retention and increasing customer referrals.
This course is primarily designed for small business owners, entrepreneurs and marketers who are aiming to boost their growth through an efficient referral system. The course imparts practical knowledge that can be used to encourage more customers to refer the business to their personal and professional networks, ultimately leading to an increase in revenue and customer base.
Highlights of the course include identifying the ideal referable customer, creating referral reward programs, and overcoming common challenges in referral marketing. This course helps learners to not just learn, but implement and gain results as well.
