This in-depth manual contains 12 brand-new lessons crafted by marketing guru Dan Kennedy so you can truly maximize your income using strategies and techniques including:
* How ‘multi-media integration’ multiplies the profits you make online
* The important difference between being a ‘true entrepreneur’ vs. an ordinary business person
* How to avoid the ‘extinction trap’ – learn why new media rarely kills old media… and how successful entrepreneurs think in terms of ‘integration’ rather than ‘sequence’
* The secret to business STRENGTH (vs. weakness): Why and how to build a business to last, not just to make a quick buck
* The most important wealth secret behind Dan’s information business
* The best way to structure your relationship with your customers
* Why ‘permission-based’ marketing will give you a HUGE advantage over your competition — and easy steps you can take to apply it to YOUR business
* How to create a hierarchy of incomes – including transactional income, repeat income, renewable income, and continuity income!
* Plus much more!
You’ll get Dan Kennedy’s often humorous, always candid opinions on the BEST ways to drive your Internet sales using proven, time-tested direct marketing strategies.
