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Mailbox Millions 2021

$138.00

An enlightening course by Dan Kennedy that expounds on the art of successful direct mail marketing. It provides businesses with tools to effectively connect with their audience.

SKU: I61660S92861 Category:

The ‘Mailbox Millions 2021’ course is a comprehensive guide by acclaimed marketing expert, Dan Kennedy. It delves into the intricacies of direct mail marketing and provides a strategic and data-driven perspective to create engaging campaigns. This course is suitable for both beginners and experienced marketers looking to expand their repertoire or maximize the impact of their marketing campaigns. The course is divided into multiple modules covering the principles of direct mail, strategies to engage the audience, and reading and interpreting data for better results. The course aims to help professionals secure better response rates, enhance their brand’s reach, and ensure a higher retention rate. Using a mix of theory and practical examples, this course is a step towards making direct mail a profitable marketing channel for your business.
Key highlights include understanding customer behaviour, learning to craft compelling messages, and mastering the art of A/B testing.