Renowned marketing expert, Dan Kennedy, provides an extensive course on how to create personality in copywriting. With ‘How to Create Personality in Copy 2021’, you will learn the secrets of making your writing more personable and captivating. You will understand the importance of storytelling and vernacular use in increasing the relatability of your business or product.
The highlights of the course include utilizing vernacular, understanding your audience, deploying humor, and implementing storytelling in your writing. Ideal for marketers, writers, and business owners, this course will equip you with the knowledge and skills to rivet your audience and drive sale conversion.